SEBO in Cyprus: Full-Service Production Support for an International Campaign

SEBO Case Study: International Full-Service Production in Cyprus

For international brands producing campaigns abroad, finding models is only one part of the process.

For SEBO‘s three-day fashion production in Cyprus, Models Cyprus provided an all-in-one local production solution — bringing together talent, accommodation, airport transfers, local transport, hair and makeup, styling support and on-site coordination.

The campaign was centred around Anassa on Cyprus’s western coastline, providing a distinctive Mediterranean setting for the international production.

The objective was simple: give the visiting team one local point of contact for the people, services and logistics required to produce the campaign in Cyprus.

SEBO Cyprus Production at a Glance

Client: SEBO
Project: International fashion campaign
Duration: 3 days
Location: Anassa, Cyprus
Production support: Models Cyprus
Services: Models, accommodation, transportation, beauty, logistics and on-site coordination
Solution: One local partner coordinating the production requirements in Cyprus

The Creative Direction

SEBO’s campaign was developed around a Mediterranean summer aesthetic.

The creative direction incorporated two distinct visual stories:

Street — fashion imagery influenced by Mediterranean architecture, textures and relaxed outdoor environments.
Holiday — resort, coastline and summer lifestyle imagery with a more escapist feel.

The campaign references combine fashion with pools, coastal scenery, Mediterranean architecture and relaxed summer environments — making Cyprus a natural setting for the production.

An All-in-One Production Solution in Cyprus

International productions can quickly become complicated when models, accommodation, transportation, beauty teams and local suppliers all need to be organised separately.

For SEBO, Models Cyprus helped bring these requirements together under one coordinated production solution.

Our support included:

Model sourcing and bookings
Hair and makeup coordination
Styling support
Hotel accommodation
Airport transfers
Local taxis and transportation
Location logistics
Production scheduling
Supplier communication
On-site coordination
Shoot-day management

Instead of the international team having to establish its own network of local suppliers, the essential production requirements could be coordinated through one local point of contact.

Model Casting & Talent Coordination in Cyprus

Talent remained a central part of the project.

Models Cyprus managed the model requirements from initial selection through to the production itself.

This included:

Matching suitable models to the creative brief.
Confirming availability.
Coordinating bookings.
Communicating schedules and call times.
Organising model logistics.
Supporting talent throughout the production.

This is particularly important for international productions, where visiting teams need local talent that not only fits the creative direction but can also be reliably coordinated around a demanding production schedule.

Accommodation, Airport Transfers & Transportation

Our role extended beyond model bookings.

With an international team travelling to Cyprus for a three-day production, accommodation and transportation formed an important part of the logistics.

Models Cyprus coordinated:

Hotel accommodation
Airport-to-hotel transfers
Return airport transfers
Local taxis
Production-related transportation

These details may never appear in the final campaign imagery, but they are fundamental to keeping an international production running efficiently.

Hair, Makeup & Styling Support

Fashion campaigns require several creative departments to work around the same schedule.

Local hair and makeup support was coordinated alongside the models and wider styling requirements.

Connecting these services through the same production structure helped keep talent, beauty, styling and logistics aligned throughout the project.

Three Days of On-Site Production Coordination

A multi-day international production requires more than preparation.

It also requires someone on the ground.

Schedules change. Transport needs adjusting. Models need coordinating. Creative requirements evolve throughout the shoot.

Models Cyprus provided on-site production coordination, helping connect the visiting team with local talent, suppliers, transportation and other production requirements throughout the three days.

This allowed issues and changes to be handled locally as they happened.

More Than Model Bookings

The SEBO project demonstrates an important part of what Models Cyprus can provide.

While clients can use the platform simply to find and book models in Cyprus, larger projects can require considerably more support.

Depending on the production, Models Cyprus can help coordinate:

Models and casting
Hair and makeup artists
Stylists
Photographers and production crew
Accommodation
Airport transfers
Local transportation
Locations
Production assistants
Local suppliers
On-site coordination

This means an international client can approach Models Cyprus for talent only or a more comprehensive production solution.

International Production Support Across Cyprus

Models Cyprus works with a network of 320+ models and talent island-wide, providing access to people across different ages, appearances, experience levels and modelling categories.

Combined with local production coordination, this allows us to support:

International fashion campaigns
Commercial photoshoots
Hotel and hospitality productions
Lifestyle campaigns
Advertising campaigns
E-commerce shoots
Video productions
Multi-day productions

Projects can be coordinated across Paphos, Limassol, Larnaca, Nicosia and other locations in Cyprus, depending on the production requirements.

Frequently Asked Questions

1. Can Models Cyprus provide full-service production in Cyprus?

Yes. In addition to model bookings, Models Cyprus can help coordinate wider production requirements including local talent, accommodation, transportation, hair and makeup, suppliers and on-site support.

2. Can you arrange models for international productions?

Yes. Models Cyprus provides access to 320+ models and talent island-wide and can coordinate model selection, availability and bookings for international productions.

3. Can you arrange accommodation and airport transfers?

Yes. For larger productions, accommodation, airport transfers and local transportation can be incorporated into the overall production requirements.

4. Do you provide on-site production coordination?

Yes. Models Cyprus can provide local coordination to help manage talent, suppliers, transportation and other production logistics throughout a shoot.

5. Can you organise productions outside Paphos?

Yes. Production requirements can be coordinated across Cyprus, including Paphos, Limassol, Larnaca and Nicosia, depending on the project.

Planning an International Production in Cyprus?

The SEBO case study demonstrates what a full-service production Cyprus solution can look like through Models Cyprus.

Across three days, we helped bring together the models, beauty team, accommodation, transportation, logistics and on-site coordination required for an international fashion production at Anassa.

For some clients, Models Cyprus is the place to find the right model.

For larger projects, we can help bring the entire local production together.

One local partner. One point of contact. Talent and production support across Cyprus.

Planning a fashion campaign, commercial photoshoot or international production in Cyprus?

Contact Models Cyprus to discuss your project and production requirements.